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Zoho CRM Q3 2025 Update: New Tools for More Control and Flexibility

Just in time for autumn, Zoho CRM brings a fresh batch of updates! With the Q3 2025 release, Zoho is once again showing how agile, customer-focused CRM software should look. Whether you are new to Zoho CRM or have been using it for years – these innovations are worth a look. From improved automation to more personalization: in this article, we summarize the highlights for you in a compact and practical format.

1. CommandCenter 2.0: Build Dynamic Customer Journeys

With the new version of CommandCenter, Zoho is laying the foundation for even smarter customer journey automation:

  • “Stages” instead of modules: Now records from different modules can be grouped into flexible journey phases.
  • Signals instead of triggers: Capture actions across your systems and use them to dynamically control processes.
  • Identifiers & SLAs: Define target-oriented transitions and dynamic relationships between data.
  • Goal setting & sentiment tracking: Analyze how a journey ends for customers and what outcomes are achieved.

 

Whether lead nurturing or onboarding – with CommandCenter 2.0, CRM processes become measurable experiences.

2. Canvas: Even More Freedom in Interface Design

Canvas, the visual layout editor in Zoho CRM, is getting several practical enhancements:

• Grid component: Data elements now snap into place automatically—no more manual alignment.

• Breakpoint control: Make your Canvas view responsive for all screen sizes.

• Tab focus direction: Choose the direction in which you tab through fields—even backwards.

This allows you to design CRM views that are not only beautiful but also user-friendly.

3. Cadences with WhatsApp & Higher Limits

Follow-ups that don’t annoy but actually help? That’s possible with Cadences. Now available:

  • WhatsApp integration: Include messages directly in sales sequences.
  • More templates, more control: Schedule WhatsApp follow-ups like emails – based on delivery status.
  • Higher limits: So your communication flow doesn’t come to a standstill.

 

A real win for sales and support teams.

4. Smarter Scoring with AI Power

Sales prioritization just got an upgrade:

  • Unified scoring interface for manual and AI-based scoring (Zia).
  • New parameters such as engagement, follow-ups, health.
  • Voice of Customer (VoC) and AI factors like sentiment and intent analysis provide even deeper insights.

 

Result: You recognize which leads are really hot – and when it’s worth taking action.

5. More Clarity, More Control

Some small but important updates round off the Q3 package:

  • New calendar UI with smart week labels and drag-and-drop functions.
  • More export options: CSV with charset selection and XLSX with up to 50,000 records.
  • Outlook integration via Microsoft Graph API: Modern and secure email syncing.
  • Permissions for interaction history: More data protection in team handling.

Conclusion: A Strong Signal for Future-Proof CRM

Zoho CRM Q3 2025 proves: Innovation does not have to be complicated. With CommandCenter 2.0, WhatsApp cadences, and advanced scoring, you get the tools to optimize customer experiences and internal workflows in the long term.

Test Zoho CRM now with all the Q3 innovations

Would you like to try out the new features right away? Then start today with a free trial – including all the new tools:

Start free trial now
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Stefan

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